Nintendo Video - Young Tycoon
How do you launch a new video game that’s part Mario, part Monopoly and part Wall Street? By appealing to 11-year olds who aspire to be young tycoons, that’s how. In TV, interactive and in-school, we encouraged these precocious kids to build their own business empires. And, of course, crush a few opponents along the way.
Senior Copywriter
Nintendo Website - Fortune Street
How do you launch a new video game that’s part Mario, part Monopoly and part Wall Street? By appealing to 11-year olds who aspire to be young tycoons, that’s how. In TV, interactive and in-school, we encouraged these precocious kids to build their own business empires. And, of course, crush a few opponents along the way.
Senior Copywriter
Nintendo Print - School Folder
How do you launch a new video game that’s part Mario, part Monopoly and part Wall Street? By appealing to 11-year olds who aspire to be young tycoons, that’s how. In TV, interactive and in-school, we encouraged these precocious kids to build their own business empires. And, of course, crush a few opponents along the way.
Senior Copywriter